"As interest in management techniques and ideas has spread beyond business communities, theories have abounded, and several are misunderstood. This volume brings together fourteen essays on significant theoretical concepts in management that is critical to business strategy in the twenty-first century." "Written by well known experts and teachers of management sciences from the Indian Institute of Management Calcutta, the volume is uniquely instructive, yet lucid and accessible. It will be useful to a wide audience of teachers, practitioners, managers, business journalists, and the informed lay reader. Post-graduate students and researchers in management and economics will find this essential."--BOOK JACKET.